What can we learn about our own businesses from the cannabis industry? Well, sometimes we design our culture to reflect the product we are selling, but not what our people need.
And sometimes we learn that what we think will be fun…isn’t.
Why is that important for business?
The cannabis industry went from something you get behind the dumpster in an alley while looking over your shoulder, to an actual industry, and the transformation hasn’t been without hiccups. Which is why you see over 80% of the employees who approve of the industry, yet there is over 60% turnover and over a third would not recommend the company they work for to a loved one. The reported problem relates to a lack of structure, which seems ironic for an industry that doesn’t seem suited to structure.
But weed jokes aside, there is a lot to learn about how it can look when an industry (or even a business) goes from nothing to something really fast (much like our secret episode on the used panty industry – https://soheresmystory.com/bonus)
This story shows us the necessity of clarity in expectations and in leadership, and the problems of romanticized expectations.
Article on the cannabis industry: https://www.civilized.life/articles/industry-turnover/?fbclid=IwAR2DgoqX5Vm1GV5Li7QsBeVDu2A1iW9-TIoYZvCIVxUcTjCTsaFbpPIMS_g
What story do you want to tell?
So, that’s our story… now, we want to hear yours!
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